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…You’ve gotta ask yourself a question: “Do I feel lucky?”
If you’re a movie buff, then you recognize those immortal words of Clint Eastwood from “Dirty Harry”.
It was a chilling sight…the sneering face of Eastwood staring down the barrel of a .44 Magnum, as the criminal pondered his choices (which ultimately would be the last thing he ever did).
But I bring this to mind because of a discussion Brian and I were just having about “being lucky.”
Have you ever known somebody who seems to have the best luck in the world?
It’s like everything they touch turns to gold. And it doesn’t matter whether it’s in their business affairs or their personal life, they just seem to have luck on their side all the time.
I can add myself to that list. Because I consider myself EXTREMELY lucky.
I’ve built an 8 figure business, married the woman of my dreams, and have 2 beautiful daughters who are healthy and happy.
And along the way, I’ve had lots of lucky breaks–things that just sort of “happened” which ultimately resulted in me becoming more successful.
Business and Success Coach Tom McCarthy knows all about luck, He’s been studying it for years and claims that there’s an actual science to being lucky.
We’ll tell you more about Tom’s findings later, but for right now I want to give you 3 things that have always helped me increase my luck:
1) Get Out There: I’ve found that luck stems mostly from opportunities, and the more you put yourself in front of others, the more opportunities you’ll have. So don’t be an extrovert. Meet new people. Shake their hands. Look them in the eye and find out more about them. This will increase your luck exponentially.
2) Go With Your Gut: I can’t count how many times I’ve made an important decision based on a gut feeling and it’s turned out to be the right one. You should be doing the same. Follow your instincts and go with what you feel is correct. More often than not, you’ll see your luck increase.
3) Grab The Silver Lining: The most successful people I know don’t wallow in their misery when their luck goes sour. They find the best in the situation and focus on that. And guess what? They always turn their fortunes completely around very quickly. You can do the same.
That’s a few of the strategies I use to bring better luck to my life. But what about you?
What is your definition of “luck”?
Is it mere coincidence, a supernatural happenstance, or something else entirely?
Why is it that some people seem to be lucky in everything while others have no luck at all?
And how can you change your luck from pitiful to prosperous?
I want to know how luck has affected your life, both personally and professionally.
Tell me your take on this subject, and why (or why not) it’s important to your success. Post your comments below and let’s see if we can uncover the mysteries of good fortune.
Can’t wait to hear your thoughts…
To Higher Profits,
Rich
P.S. There’s LOTS of cool things happening here at Strategic Profits this summer, and the office is virtually buzzing with activity.
Some of these things you’ll be hearing about very soon, so keep an eye out for more emails and blog posts from me.
In the meantime, answer those 4 questions in the comments below and let’s hear what you have to say about the mystery of good luck.
Popularity: 1% [?]
- Emarketing Maps
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An opportunity for you to learn the closely guarded step-by-step secrets to creating a rock-solid 6... even 7 figure income...Click to find out more ...
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Today’s post comes courtesy of Brian Johnson, COO of Strategic Profits, golf enthusiast and single-digit handicapper.
So when is it ok to piss-off your customers?
I can hear all of you now; “What do you mean? the customer is King!” or “The customer is always right”. Well, I have an answer for that in a moment.
As I am writing this, I am sitting in the Phoenix airport just a day after playing golf at the TPC (Tournament Players Club) in Scottsdale Arizona. And, I am reflecting on a run-in I had with staff there while I was playing…
Before I start, understand that this is a course that any great golfer would love to play. They sometimes charge over $350.00 per round to play and it is part of the club that the PGA professional golfers own. In fact, this is one of the PGA tour stops (Tiger Woods had a hole-in-one here a few years ago).
So, picture this; for weeks now I have been all excited to fly out here to play this course. I have been talking to everyone about going. I get here, check into the hotel, pay hundreds of dollars for my cart and greens fee, buy my TPC hat and all proud to wear it, buy brand new fresh balls new glove, get some drinks, head to the driving range, meet my friends that I am playing with, and get all jacked up to tee off in 15 minutes. AAAHHHHHHH
“We now invite Mr. Brian Johnson and guests to the first tee”… comes over the loud speakers while we are getting warmed up on the driving range. All excited I say “let’s go guys, time to have some fun” We jump on the carts and speed up to the first tee where the starter is awaiting for us. He greets us and gives us some background on the day and welcomes us to the first tee. Things are great. The weather is beautiful. I am hanging with good friends, and we shake hands and say have a good time guys. The day begins.
Jon Walker tees off and puts it in the middle, Aaron from InfusionSoft hits a great one in the faraway and I put one on the left side. And we are off…
We get no further than the third tee where we were met by a ranger waiting for us. In a militant voice he says; “OK guys, you need to move it along, there are two holes in front of you and you have to rush through and catch up.”
WOW. What the heck just happened?
I was no longer excited, and the guests I was with were just as mystified as I was. The day was going well so I simply responded with an friendly; “OK, no problem” and we do our best to keep things going.
As a side note, we are all avid golfers and no slouches. We were only a 3-some and playing at a pretty quick speed. If you know golf, you know that you want to be courteous to people behind you and not hold them up. However there was not anyone behind us, we were not holding anyone up AND there was space in-between the group in front of us when we started to play in the first place.
It was just their “rule” that you should play at the speed that they (the non customer) feels you should play. It’s a lot like going to a fine restaurant and placing your order. Then they bring your appetizers and then immediately 5 minutes later bring you the main course. Then 5 minutes later come to you and say “Listen you can’t be here all night and we need the table for someone else, you should be able to eat in 15 minutes” How irate would you be?
Fast forward to two holes later. We now have gone through each hole putting without even taking the flag stick out of the hole, did not get a drink when the snack cart came around so we could try to catch up (which during summer in Arizona is not the best idea), ran back and forth to the cart and made up some time while we DID NOT enjoy the golf.
So we get to the tee at the 6th hole and the same ranger is there and says “let’s go guys, you need to hustle” at which point I was at a boiling point and said to him “Listen, we are not holding anyone up, no one has complained about us and there was already space between us when we started” His response was; “If you don’t like it you will be missing golf and I will move you into position where I think you should be”.
My response (in a manner that is unlike my collected self) was “@%#! THIS!” I just spent hundreds of dollars to play here, traveled across the country and have been looking forward to this for a while. Needless to say, I did not enjoy any more of the day and my opinion of the place went in the tank. I can’t even remember most of the golf I played. I felt violated, ripped off, scorned, and totally deflated. The guests I was with were even more upset than I was.
This Ranger does not know me at all, my golf experience or golf etiquette and still he is dismissing me? That’s crazy and customers should never be treated like that.
Right?
Ok, on the flip side I put my business founder hat on. I am thinking that they do this with the intention of taking care of all customers and not just one. Should they piss off one client in the spirit of keeping the other clients happy? Keep in mind we were NOT a hindrance to anyone and the Ranger was “Just following the rules put in place for all customers.” You have to have some rules or policies in place to handle situations where some clients will hurt others.
Right?
I can say that even here at Strategic Profits I am very protective of our company and anyone trying to take advantage (in my view) will have a hard time with me. Notice I said “in my view?” The client might not feel that way. But if I break the rules for one client it might snowball into many clients and now I have hurt the company as a whole, which in turn hurts all clients.
Right?
So the big question is; if the customer is always right… are they always right for YOUR company? This is a question that Spike Humer at Jay Abraham’s office brought up to me when I was telling him this story, and one that I want you to think about today.
It’s truly an interesting dilemma that company owners and founders need to deal with on a consistent basis. What you do, how you handle or not handle or how effective you resolve issues like this can make or break the company you founded.
I am interested in hearing what you would do if you were the owner, manager or founder of this golf club. Please post a comment and let me know. I will tell you what we would have done after we hear from you. Also, I look forward to us helping you with more of these types of issues so that you can avoid costly pitfalls in your company’s future success.
Post a comment, and let us know how YOU feel about this.
To Higher Profits,
Brian Johnson
Popularity: 2% [?]
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- Internet Business Manifesto
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Create explosive growth and higher profits (with less work)... the same strategies used by thousands of successful Internet business owners worldwideDiscover how to create explosive growth »
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GPS 2.0 is now LIVE - Click Here
First, before anything… have you listened to the Mini-Audio Case Studies from average marketers who were each able to completely eliminate their constraint? If not, GO HERE NOW.
OK, with that out of the way… the launch of GPS 2.0 has now officially reached deafening levels…
Swarms of people, from newbies to gurus whose names you would instantly recognize, have been bombarding us with calls and emails virtually begging to reserve a spot inside the program because they’re afraid they’ll miss out on the limited enrollment.
And they may be right.
Plus, all the while we’ve been getting swamped with questions about tomorrow’s release of Guided Profit System 2.0. And there still flying into my inbox faster than we can open them.
Anyway - I know you want answers, and that’s what I’ve got. So here are the details for the most common questions I’ve been receiving about GPS 2.0.
Question 1: Do I need to have a business already?
Ideally, the GPS 2.0 program would work best if you have your own business or at least the desire to start one. Because at the end of the day, that’s where your long-term wealth will come from.
But that being said, having your own business is not mandatory to get in to my program. Because small fortunes have been made by just knowing a fraction of what you’ll discover inside GPS 2.0 even by those without a business.
See, these atomic bombs of constraint eliminating firepower can be applied to any size business at anytime for staggering fees. That’s how I started, and it laid the foundation for my entire company. So, I guess it worked out ok. ;-)
But at some point, you’ll want to have the freedom that running your own business provides. And by using what you learn from me to grow your own business, you’ll achieve that in record time.
Question 2: What if I’m new to Internet Marketing and just starting out? Is this right for me?
That’s one we’re getting a lot. And it’s a legitimate concern. So here’s the skinny…
If you know absolutely nothing about the internet, have no offline business experience whatsoever, and can only put in one hour a week towards this program, then this probably isn’t for you.
Because the GPS 2.0 program is NOT–I repeat NOT–a business in box, a business opportunity, or a deal where I promise you that we’ll do all the work.
That’s a fools game. And while everyone deserves a chance for success, I tend not to mix well with those who haven’t adjusted to the realities of business life.
But if you’re willing to actually spend the time and apply what I’ll show you, then you’ll be starting a business armed with a skill-set entrepreneurs everywhere only wish they had when they started.
You’ll avoid all the paralyzing mistakes while consistently choosing the most profitable action. In fact, your new skills will be even MORE valuable in the start up stage, since that’s the time when entrepreneurs work the hardest, sacrifice the most, and make the least.
But, by simply utilizing what you learned in the GPS 2.0 program, you’ll be able to totally avoid the dreaded “overworked and underpaid” stage and waltz right into positive cash flow from the very start.
Question 3: What if I have a full-time job? How long till I can quit?
If you’re employed full time, the GPS 2.0 program might interfere with your evening TV schedule. But other than that this program is easily doable and enjoyable.
And as far as how long until you can quit your job, let me turn tables and ask you a few questions first:
How long is a piece of rope?How high is the sky?
How deep is the ocean?
Sorry, but I have a reputation for being blunt at times. But here’s my point…
This is not a lottery ticket. It’s NOT going to happen overnight. The GPS 2.0 program is a fast-track process that builds a business in record time by first breaking down the constraints that keep your feet bogged down in the mud, then streamlining your business so it moves swiftly towards massive profitability.
Will it happen in 4 weeks? 8 weeks? 3 months? That’s entirely up to you and the constraints you walk in with. But I will make you this promise…
I will do everything in my power to advance your business as quickly as possible. You can take that to the bank. Because if you do well, I do well.
And when you finish the program and see what you’ve accomplished, you’ll not only impress yourself, but you’ll understand how vital the process was to get you where you wanted to be.
Just don’t plan on turning in your resignation letter to the boss next week. ;)
Question 4: What if I am already overwhelmed with information overload? Is GPS 2.0 going to eliminate it or exasperate it?
Ah, the ol’ paralysis by analysis enigma. That ban of most internet marketers.
That’s a fair question, because there’s literally 100 different ways you can make money online. And everyone promises that their method is THE method.But here’s a little secret about information overload…
That’s actually one of the biggest constraints facing entrepreneurs today. It bogs us down until we don’t know which way to turn, which guru to follow, and which program to buy into.
So what do we do? Procrastinate, delay, and go looking for more information. After all, it’s a lot easier, it doesn’t hurt, and we don’t have to take a chance.
But here’s what’s I love about the GPS 2.0 program: it’s actually tailored to WIPE OUT information overload, not add to it. Because it’ll automatically transform your current Just In Case information strategy with a Just In Time information strategy.
And that my friend will eliminate 90% of your problem right there. The net result: you’ll operate with greater clarity and more confidence in your own solutions then the ones you hear others swear by.
How cool is that?Question 5: I’ve already bought a few marketing courses, what ís different about your program?
First of all, let’s make something perfectly clear–this is NOT a marketing course.
Marketing courses usually improve the POTENTIAL of your business, unless you get lucky and happen to luckily pick the course that matches perfectly your current constraint.
Always remember – your actual SUCCESS is determined by your constraints and how you eliminate them. And that’s what this course will do for you.
So it’s more effective, more efficient, and more results-certain than anything out there. In fact, I would venture to say it’s the most powerful and profitable (and most hands-on) business training and coaching program that I’ve ever come across.
Because the GPS 2.0 program doesn’t try to teach you to follow a certain road, then let you loose to work through the roadblocks on your own.
It plops you right in the middle of that road with a pick axe and sledgehammer and says, “Let’s tear these bad boys down so it’s easier to get to our destination.”
Doesn’t that seem to make a lot more sense–and isn’t that in an entirely different league –than another marketing course?
Question 6: Up until a few weeks ago I never heard of you. No offense, but how do I know you’re the real deal?
Great question. It shows you’re a smart consumer. Never buy anything from anyone online without checking them out first.
But honestly, I’m not one to start throwing around accolades about myself. What I am most proud of, and what should impress you and reassure you more than anything is my unparalleled track record. Sure, I’ve been featured in The Wall Street Journal, Newsweek, a ton of broadcast networks and lots more. But what you want are results – and I’ve delivered the exact results you’re craving time and time again. You can also Google my name and see what others say about me. Just hope my wife hasn’t started blogging. ;)
Question 7: How exactly is the GPS 2.0 program going to work?
In a nutshell, there are 5 core components that make up Guided Profit System 2.0:
Component #1: You get immediate access to the 5 step-by-step video modules that walk you by the hand through each of the steps of identifying and eliminating the constraint that has been preventing from growing your income online. When you’re done with these 5 modules there won’t be any obstacle that can prevent you from achieving your business and financial goals. Seriously!
Component #2: You get immediate access to hours of video Q&A sessions, where I helped other marketers, just like you, skyrocket their income and business-growth by vaporizing every obstacle, roadblock, and constraint holding them back.
Component #3: You get immediate access to the GPS 2.0 private Member-Only Website and Constraint-Case Study Vault. With access to this private area, you’ll be able learn how other marketers overcame their specific and individual constraint, so you can follow in their footsteps.
Component #4: You get access to 3 Advanced-Marketing EXPLOSION Seminars designed to take you from your new constraint-free business to a monster 7 or 8-figure operation!
Component #5: You get access to the private recordings of a GPS 1.0 Student-Only event we held here in Delray Beach, where you’ll hear from our Strategic Profits staff how we do everything on a day-to-day basis. If you’ve ever wanted a true sneak peek of what a multi-million dollar company looks like on the inside… from the staff’s view… this is your chance!
PLUS, there’s LOTS more involved with the program…waaay too much to list here… including close to $3,997.00 of KILLER BONUSES! You can find out more when we go live TOMORROW, Thursday June 11th at 3PM Eastern Time.
Question 8: Do I have to be in the US to participate in the GPS 2.0 program?
Absolutely not. You’ll be able to go through the entire GPS 2.0 program at your own pace and time. And, because it uses our state-of-the-art GPS Platform, you can go thru the program anytime, anyplace.
Question 9: Will this be too much for me to handle?
Maybe. Maybe not. If it’s not for you, then it’s not for you. But consider this…
When you start a new workout program, what happens over the first few days? Yep–you’re sore, you’re achy, and your body is screaming for you to stop.
But if you push through and keep on going, the soreness wears off, and is replaced by a feeling of rejuvenation. Then you start seeing results in the mirror, and that fires you up even more.
It’s the exact same way with the GPS 2.0 program. You may feel some pain and discomfort at first, but then when you actually see your constraints crumbling before your very eyes and the profits rolling in, then it all becomes worth those few moments when it hurt a little.
Believe me–it’ll happen – it always does!!
Question 10: I gotta have this program Rich–how do I get it?
It’s very easy to be enrolled into the GPS 2.0 program. Here’s what you need to do…
1) When the clock strikes 3 PM Eastern Time TOMORROW, Thursday, June 11th, make sure you’re at this link.
http://StrategicProfits.com/gps/
And if you still see countdown timer, then hit refresh until a letter pops up.
2) Scroll down to the bottom of the page and click on the big green banner that says, “Add To Cart”.
3) Follow the easy instructions on the next few pages, and you’ll be all set!
I hope this little Q and A has helped to calm any confusion you have about GPS 2.0. So you can make the right decision for you, and your business.
It’s really going to be something special, and you’ll be as thankful as all my previous clients are. So I hope to see you inside.
To Higher Profits,
RichP.S. Did you like what you just read? Did I answer your biggest questions?
Let me know in the comments below. I’ll be monitoring them all through the launch.P.P.S. Remember… LIMITED Enrollment into GPS 2.0 opens tomorrow, Thursday, June 11th at 3PM ET. Don’t miss out…
Popularity: 18% [?]
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- Business Growth System
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What are the real secrets to being an Entrepreneur that almost everyone misses?
Learn the most powerful marketing strategies that no ones teaches or talks about.
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HEADS-UP: this video is more up-close-and-personal than anything else Rich has ever done. Throughout this video, Rich lets fly his most honest feelings about why he feels most marketers struggle and what you can do to create the business and income you’ve always hoped for.
Test Yourself. Can you answer YES to any of these 3 questions?:
1. Do you feel you’ve completely reached your potential marketing online?
2. Are you experiencing results that surpass your efforts and time?
3. Are you making all the money you hoped you would online?
If you can NOT answer YES to any of those 3 questions, you need to watch the video above.
What you’ll hear during this brand new video from Rich Schefren is how to identify and eliminate why you’re not experiencing the results and income-growth you should be.
YOUR FREE COPY OF THIS TOOL: Get your hands on a little tool Rich talks about in the video above - The “Five-Why Formula” Simplified Worksheet. This is a simple tool designed to show you what’s holding you back from earning the income online you’ve always wanted. To get a FREE COPY of The “Five-Why Formula” Simplified Worksheet, simply share your biggest takeaway from the video in the comments section below.
Once you watch the full training video, simply enter your big takeaway in the comment field below, and you’ll be emailed your “Five-Why Formula” Simplified Worksheet within the next 24-hours.
NEWS FLASH - TUESDAY, JUNE 9th:
We’ve put up another 2 Mini-Case Studies for you, PLUS
a video message from one GPS 1.0 student who went from about 10K a
month to over $330,000.00 in the first 2 weeks of his GPS 1.0
coaching. You’ve got to see this video…Popularity: 9% [?]
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- Business Growth System
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What are the real secrets to being an Entrepreneur that almost everyone misses?
Learn the most powerful marketing strategies that no ones teaches or talks about.
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*****
MAY 29TH: Special Note From Rich Schefren:
HOLY MOLY... we did it again!
REPLAY #1 - Filled to CAPACITY
REPLAY #2 - Filled to CAPACITY
Just like the first time... we CRUSHED the capacity of the Teleseminar Replay tonight and not only had to have the Teleseminar company add more lines... but... we actually had to have them immediately schedule a SECOND back-to-back replay at 9PM ET to accommodate all of the marketers who registered!
CRAZY thing is...
We STILL weren't sure if we'd be able to accommodate everyone who registered. So, Brian, our resident Chief Operations Officer, was thankfully able to work his magic and convince the Teleseminar company to let us do a desperately needed THIRD REPLAY early this morning May 29th.
ONLY PROBLEM WAS... in the midst of all of the craziness going on with all of these replays, our VP of Marketing posted the WRONG TIME for the replay.
So, to make it up to you, we've just decided to give you the AUDIO RECORDING and WORD-FOR-WORD TRANSCRIPT of the entire Teleseminar so you can listen right now, instead of waiting for another replay or something.
>>>> You can GET YOUR FREE RECORDING AND TRANSCRIPT HERE -
CLICK HERETo Higher Profits,
RichP.S. If you were able to get on one of the replays tonight, I'd love hear what was your biggest takeaway from the call. Share your comments below.
*****
Whew...just trying to catch my breath after a whirlwind past couple of days...
As you may already know, I spent over 2 hours on the phone with a group of friends, business associates, and former coaching clients who are now world famous gurus.
And I'm proud to say that it was an unprecedented call for several different reasons--two of which I saw coming, and one of which was COMPLETELY unexpected.
Let me explain...
First of all, this call was completely the opposite of what most people expect on a teleseminar.
Usually, it's YOU with the problem and THEM offering a solution, right?
Well, in this case, we made a 180 degree turn--it was THEM with the problem instead of you. And it was my job to find out how they solved it.
My goal in this call was to delve into their biggest issues, going straight to the heart of the matter by simply asking each participant 4 quick questions:
- What was your biggest constraint to your business?
- How did you overcome that?
- What was the quantifiable results of your solution?
- What did you take away from it?
Then I moved on to the next guru in the queue. Which brings me to the second unprecedented occurrence...
A group of this magnitude and million-dollar firepower has never--EVER--been assembled for one call.
Usually, a couple of gurus will tag team on a call. And once in a while you'll see a third swoop in for a few minutes.
But THIRTEEN? At ONCE?
I mean, take a look at this lineup:
- Mike Filsaime
- Brad Fallon
- Jeff Walker
- Frank Kern
- Willie Crawford
- Joel Comm
- Liz Thompson
- John Carlton
- Yaro Starak
- Tellman Knudsen
- Michael Cheney
- Kevin Hogan
Pretty amazing, isn't it? But there they were, waiting patiently for their turn to spill their secrets.
And the answers they gave were MIND-BLOWING. For example...
Joel Comm revealed how playing to his strengths took him from a struggling one-man show to almost $10 million a year in profits...
Mike Filsaime talked about taking his $30,000 a month business and multiplying it by tenfold, hitting the $375,000 a month mark in less than a year by making one simple mindset shift (that you can easily implement today)...
Frank Kern recently got over a hump that plopped 2000 new customers into his lap in 65 minutes. And all came from one realization: "Your brain will lie to you." In the call, Frank hands you the warning signs to know if your brain is helping--or hurting--your business...
Brad Fallon shows us why his past business attempts all ended up going south, and how he discovered the key connection between strategy and execution that helped create not one--but two 8 figures-a-year businesses...
Tellman Knudson had a business plan that was flawed from the start. But once he and I focused on a single change in his strategy, Tellman turned a small coaching program into an $894,600 profit windfall...
Willie Crawford was trying to do everything himself (sound familiar?) and heading towards burnout. But after learning this secret technique, he began adding talented resources--and big time profits...
I floored Yaro Starak with my out-of-the-blue recommendation. But he reluctantly followed my lead and saw an immediate jump in his income. Get the whole story inside...
Fantastic stuff. And there's MANY more content-rich tidbits where those came from.
But as if that wasn't enough, now it gets even better...
Because you people decided to trump both of my accomplishments with something that completely took me by surprise.
See, we had scheduled the first call and we filled up those lines in a heartbeat.
"No biggie", we thought. "We'll just add a replay for those few hundred entrepreneurs who got shut out."
Those "few hundred"...seems almost comical to say that now--especially after what transpired next.
To put it bluntly, when the word went out about the replay, the floodgates didn't just open--they were BLOWN TO BITS.
If you saw my last Twitter post, you know I was up at 3:00 am last night, watching the registrations roll in at an average of 6-10 per minute.
That's up to 60 a minute, or 3600 an hour. At 3:00 am on a Monday night.
Yeah, that's what I thought too.
Needless to say, this was not only our biggest call ever...but by far the biggest call in the history of our industry.
But honestly, if it didn't do a thing for you...if it didn't help transform your mindset...if it didn't turn on the light and reveal the ugly, nasty thing that's holding you back from success...
Then it wasn't worth a dime.
So with that said, I want to know what you thought about this call....
Tell me everything--and I mean EVERYTHING. I want to know what you learned...when you had that "aha" moment...and how it's going to change your business.
And if I didn't deliver, then let me know that too.
Go ahead--fire with both barrels. I can take it.
In fact, feel free to post your comments below so everyone can see. I'll be monitoring them and chiming in from time to time, and you never know when I might shoot a message right back at you.
Sound good?
Great--thanks for joining me on the call, and I can't wait to see what your thoughts are...
To Higher Profits,
Rich
Popularity: 38% [?]
- Emarketing Maps
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An opportunity for you to learn the closely guarded step-by-step secrets to creating a rock-solid 6... even 7 figure income...Click to find out more ...
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Imagine the scene…
…if 12 of the top internet marketing gurus stripped down to bare all.
Yikes!
Somehow I don’t think the internet marketing world would ever be the same again.
Fortunately, they all kept their clothes on… but bared it all during a rare, one-of-a-kind Teleseminar about how they each overcame their biggest business hurdle, obstacle or constraint and have since gone on to make millions online.
And, if you’re up for it, I want to invite you to listen-in to a one-time replay of this killer Teleseminar this Thursday night.
This is an ULTRA-RARE opportunity for you to learn from the struggles and frustrations of some of the biggest names in internet marketing.
And, even more important: it’s an opportunity for you to learn exactly what they each did to break-free from their constraint and overcome their obstacle… so you can follow in their footsteps in your own business.
Please keep in mind:
This is NOT your typical Teleseminar about traffic, conversions, PPC, CPA, or anything else like that.
I simply got 12 of the top online marketers on the phone and asked them 4 simple, yet profound questions:
QUESTION #1: What was your biggest constraint to your business?
QUESTION #2: How did you overcome that?
QUESTION #3: What was the quantifiable results of your solution?
QUESTION #4: What did you take away from it?
And, I think you’ll find, the answers they shared are some of the most profound content you’ll hear anywhere about REALLY being successful online.
If there’s anything you’re struggling with right now in your business, this Teleseminar should be a must for you.
When you’re done listening to this rare Teleseminar, you’ll understand how the top internet marketers were able to find and overcome their big obstacle, roadblock, or constraint - so you can do the same for yourself!
Click Here To Get Your Spot For The Replay
Popularity: 6% [?]
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- Internet Business Manifesto
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Create explosive growth and higher profits (with less work)... the same strategies used by thousands of successful Internet business owners worldwideDiscover how to create explosive growth »
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Hey everybody–Rich here, and that’s a question I was asked recently by CNN…
Take a look for yourself:
Check out the CNN article here
In the Small Business section of CNNMoney.com, they profiled a furniture store in Virginia that wanted to be more competitive in the marketplace.
So they contacted me to have a look around their website. And man, the things I found…
I’m going to highlight a few of them here, followed by some changes I would suggest and how you can immediately add more selling power to your own website:
Problem: They’ve made it extremely hard for prospects to find what they’re looking for.
Solution: Step inside your prospect’s shoes and walk around the website in their frame of mind. Are you finding what you want? Or are your frustrated beyond belief? Then make the appropriate changes.
How You Can Benefit: This problem is a plague upon internet businesses everywhere. So many businesses fail because people can’t find what they REALLY want on their website.
The key here is to make it as easy as possible. Have all of your “hottest buttons” front and center. Make your best offers in plain sight. Don’t make your prospect work for it, because they won’t. They’ll just go to your competitor’s website, which is easier to navigate.
Problem: They were losing traffic due to not taking advantage of misspelled search engine inquiries.
Solution: Adding the misspellings to the meta tags could increase their traffic by 20% or more.
How You Can Benefit: Here’s one I see a lot, yet few take advantage of it. If your URL or product is something that’s misspelled frequently, make sure you do some keyword research and see how many searches are actually entered incorrectly.
You’ll be surprised at what you find. There could be hundreds–or even thousands–of people looking for you. But if they get one letter wrong, they’ll never get to your site.
That’s why it’s important to include ANY and ALL spellings in your meta tags. By doing this, you’ll substantially increase your chances of being found by those who are “grammatically challenged”.
Problem: There’s a page inside advertising their interior design services, but nothing to show us their talents in this area.
Solution: Show us your work–don’t just tell us–with some before and after photos. Or better yet, some video.
How You Can Benefit: This is CRUCIAL to any service provider. In order to highlight your skills. you must show your prospects what you’ve done in the past. That’s why testimonials are so important to your business.
And don’t just throw anything up there. Make sure they’re GOOD. Talk about how you’ve changed their lives, made them more money, gave them a better future, etc (much like the before/after photos I suggested above).
And here’s a tip: write the testimonial FOR them. Word it exactly the way you want to, then simply ask for an approval. It’s fast, easy, and most of the time you’ll get exactly what you want.
Problem: The first hour of interior decorating consultation was free, but they had this perk buried at the bottom of an inside page.
Solution: Put your strongest selling points front and center on the top of the page or even on the main page.
How You Can Benefit: HELLO! Major selling point alert! If you have something that offers value and separates your product or service from the rest, make sure your visitors know about it.
And don’t just mention it in passing–put it in plain sight on your main page. These are the types of things that can swing a decision your way instead of your competitors’. So take advantage of it!
That’s just a few of the suggestions I made. There’s lots more great tips and insights in the article, so make sure you take a look:
Check out the CNN article here
In the meantime, give your website the once over this week. Take a closer look at the offers…the copy…the design…the meta tags…anything that could be improved.
You might be surprised at the money you’re leaving on the table…money that can easily be yours with only a few easy tweaks.
To Higher Profits,
Rich
P.S. What about you? Did you see anything else they could improve on?
Check out the CNN article here
Let me know in the comments below. I know all of you have very sharp “marketing radar” and I’d love to see if there was anything I missed.
So make sure you give it a once over and let me know what you find!
Check out the CNN article here
Popularity: 7% [?]
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- Business Growth System
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What are the real secrets to being an Entrepreneur that almost everyone misses?
Learn the most powerful marketing strategies that no ones teaches or talks about.
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Tennis anyone?
The reason I ask is because Jeff Walker paid us a visit last week. And we played a little tennis.
(Okay, actually a LOT of tennis.)
And Jeff’s no slouch. He grew up playing, and has a wicked serve that comes at you like a bright yellow rocket.Of course, Brian and I aren’t beginners either. We both played quite a bit in our youth, and have recently picked it up again (rather fiercely, I might add) to get more exercise and help alleviate the stress of running an 8-figure company.
So I had Carlos come along and shoot some video of us doing our best Federer imitations. Then we sat down and discussed something that truly has us all scratching our heads.
Find out what 9 out of 10 entrepreneurs DON’T do… that’s costing them BIG BUCKS… here.
This critical *forgotten factor* has an interesting affect on your prospects. All of a sudden, instead of being guarded and wary, they’re intrigued. And furthermore, they’re feeling “special”…
You’re building trust with your prospect instead of animosity.
If you want the juicy details about this “forgotten factor” served up on a silver platter, you gotta see this:
On Wednesday the 15th, Jeff’s releasing the biggest and best version of Product Launch Formula ever…
And if you’ve been reading my blog, then you know I’m the number one fan of his product. It’s simply the single most powerful marketing tool ever developed.
In fact, the Product Launch Formula is largely responsible for the tremendous growth of Strategic Profits. And in version 2.2, Jeff’s going to take the hugely his successful product launch model to all new heights.
See, over the past year, Jeff’s been watching the internet business landscape carefully, taking note of what’s working and what’s not…researching the hottest new launch marketing tactics…and yes, asking his customers how they’re using Product Launch Formula to help build their business and create multiple profit windfalls.
And his conclusions are actually quite surprising. There’s TONS of ways people are making money with launches that nobody knows about.
Or I guess I should say, they USED to not know about. Because on Wednesday, Jeff’s pulling back the curtain and letting everyone in on their secrets.
Will you be one of them?
While you’re waiting for Wednesday to arrive, find out about the critical “Forgotten Factor” here:
Plus, if you take advantage of Jeff’s Product Launch Formula through our link, we’ll make it WELL worth your while with this bursting-at-the-seams package of exclusive bonuses…
Product Launch Formula 2.2 - Bonus 1
In-Depth Calls With Jeff Walker & I Breaking Down My Clients’ Product Launch Strategies (Process Maps + Transcripts + Audios)
I quickly realized that, if I wanted to do a monster launch, I needed to learn a lot more. So Jeff and I did a series of calls that broke down the launches of several different clients of mine (like Mike Filsaime) to see why they were so successful. You’ll get audios, transcripts, and process maps, including some killer stuff on how to utilize PLF 2.2 when communicating with your affiliates. ($297 value)
Product Launch Formula 2.2 - Bonus 2
Jeff’s Entire Live Presentation, “How To Use PLF To Break Through The Attention Barrier” (DVD + Process Map)
Jeff spoke at one of our most popular events on how you have to use PLF to overcome the attention barrier–and left the stage to an overwhelming standing ovation. You’ll get a DVD of this hour long presentation along with the process maps I put together specifically for his seminar. ($197 value)
Product Launch Formula 2.2 - Bonus 3
Jeff’s 90 Minute DVD Presentation On New And Improved Tactics From The Front Lines Of Product Launches (DVD + Mindmap)
In yet another presentation of Jeff’s from one of our events, he goes even deeper into the PLF success formula than the first, showing us the evolutionary development of PLF and how to immediately apply these new findings in your business . You’ll get that DVD and mindmap of the presentation in your package. ($197 value)
Product Launch Formula 2.2 - Bonus 4
The Complete Blueprint/Swipe File Of Strategic Profits’ Most Profitable Marketing Campaigns (Proven Marketing Materials + My Personal Product Launch Process Maps)
Holy smokes, what a bonus! Ever hear of the term, “I’m giving away the farm”? Well, this is more like handing you 100,000 square miles of prime soil. This power-packed package is EVERYTHING that I’ve used to take Strategic Profits from zero to over $7 million in less than 12 months.–all compiled in an easy-to-consume format. I’ll hand you my step-by-step process for creating a product launch, from the initial process maps to the final messages.
You can literally take this everything in this bonus and copy and paste it into your own business right now. I’m telling you–borrowing just ONE idea from this set could make you high six figures FAST! ($1,995 value)
Product Launch Formula 2.2 - Bonus 5Mike Filsaime DVD presentation- Viral Product Launches (DVD + Process Maps)
Mike has mastered the techniques of viral marketing to generate millions of dollars in sales for himself and his clients. In this video, he reveals his secrets for generating waves a traffic and boatloads of profits (AWESOME stuff). You’ll learn the proper use of customer endorsements to get maximum response…the 3 delivery mechanisms for a marketing virus..easy ways to incentivize your prospects and affiliates to get 100 times greater response…the checklists and timelines you should use when preparing a viral marketing campaign…and that’s just for starters!Don’t miss this DVD and process map bonanza! ($197 value)
Product Launch Formula 2.2 - Bonus 6
Mike Filsaime DVD Presentation #2 - Latest Viral Techniques Working Right Now (DVD + Mindmaps)
Mike picks up where he left off in the previous video, offering up even MORE viral marketing strategies you can use right now to get massive attention and generate mega-profits. With this DVD and mindmaps, you’ll discover the specific steps you must take to create a marketing “virus”…12 elements that go into creating a buzz that makes your campaign irresistible…how to use joint ventures to create this pre-launch buzz and much much more. Killer stuff! ($197 value)Whew..that’s a lot of bonuses. We’re talking $3,080 worth of bonuses in all!
And to show you how serious I am about Product Launch Formula changing the way you do business, I’m backing it up with this promise:
But to show you how serious I am about Product Launch Formula changing the way you do business, I’m backing it up with this promise:
THERE IS ABSOULUTELY NO RISK. YOU CANNOT POSSIBLY LOSE OR WASTE A PENNY. WITH MY OVER THE TOP, ABOVE AND BEYOND GUARANTEE, YOU MUST MAKE MONEY WITH PLF-2.2 AND BE THRILLED WITH EVERYTHING JEFF DELIVERS OR WE’LL GIVE YOU A $500 VOUCHER YOU CAN APPLY TO YOUR NEXT STRATEGIC PROFITS SINGLE-PRODUCT PURCHASE.
So why am I giving away so much here?
I’ve said it before and I’ll say it again: I want everybody to have this product. I believe this is an absolute requirement for building a profitable business, so I’m including everything I’ve ever done that’s helped me do successful product launches.
And with Product launch Formula 2.2, Jeff has refined and developed the process even further to show how to implement PLF with the latest and greatest developments, like social marketing, video, Web 2.0, even Twitter.
He hasn’t been cranking out product after product. He hasn’t been going in a million different directions. He’s been solely focused on taking an incredibly effective tool and making it even better.
Except of course when he’s working on his tennis game. ;)
Look, this is such a rare opportunity to not only get PLF 2.2, but to also get one of the biggest values in online history with this bonus package.
So grab the reigns now and take advantage of this offer. Because you won’t see anything like it again.
EVER.
To Higher Profits,
Rich
P.S. I know many of you have already purchased Product Launch Formula and generated massive profits with it…
So why not tell your story in the comments section below? I’d love to hear how Product Launch Formula has changed your business and changed your life.
Let us hear about it! Post your comments below and let’s all share in your success.
While you’re waiting for Wednesday to arrive, find out about the critical “Forgotten Factor” here:
Popularity: 9% [?]
- Emarketing Maps
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An opportunity for you to learn the closely guarded step-by-step secrets to creating a rock-solid 6... even 7 figure income...Click to find out more ...
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“Just like me…they long to be…close to you…”
Okay, okay, I know you probably think ol’ Rich has fallen off his rocker this time, but hear me out…
Because there’s a whole lot of wisdom in that one line from the Carpenter’s 1970 smash hit. And it has absolutely nothing to do with birds suddenly appearing every time you are near.Let me explain…
Ask anyone here at Strategic Profits and they’ll tell you I’m a pretty private person. I like to come in, focus on my work, and keep my personal business…well, personal.
But over the last year or so, I’ve been slowly cracking the door open and letting everyone have a peek at my life outside the office. And there’s a reason for that.
Back when I was first dipping my toes into the internet marketing waters, I attended a copywriting seminar hosted by none other than the great John Carlton.
John’s legendary in this business, generating multiple millions of dollars with his masterfully crafted sales pieces. In fact, many consider him one of the greatest copywriters living today.
And during this seminar, I was completely enraptured by John’s teachings. His breakthrough ideas on writing copy were very instrumental in my initial success online, and from time to time I still I refer to the notes I took from that seminar whenever I need a copywriting boost.
I remember that one of these instances was about a year ago. I was in the office working on some copy, so I quickly glanced at those notes to get a kick start.
But what I got was a kick all right–a kick in the HEAD!
These were the exact words that popped out at me in all caps and yellow highlighting:
YOU ARE MAKING A HUGE MISTAKE IF YOU ARE NOT PERSONALIZING AS MUCH AS POSSIBLE.
Ever had an epiphany? Because I did right then.
I suddenly realized how closed and impersonal I had become in my copy, and how I had alienated much of my audience because of it.
I realized that, no matter how I may feel or think, in order to become a trusted advisor to my prospects and customers I needed to open up more about me, about my family, and about my life outside of Strategic Profits. And if I opened the curtain a little, they would most likely respond very positively.
In other words, John reached out from that sheet of paper, slapped me upside the head and said: “Yo Schefren…take a lesson from Karen Carpenter. They long to be ‘closer to you’. So LET ‘EM!”
I made a vow right then and there–I was going to create a stronger bond with my audience.
So I started focusing more on empathizing with them, understanding their situations, feelings, and motives. I dug deep to find out what kept them up at night…what gnawed at their very core…and how my products could help solve that.
Then I immersed myself into their conversations. I studied the forums and social networking sites they frequented. I made note of the buzzwords they tossed out. I wanted to learn the language they spoke, so I could talk to them more effectively on their level.
Finally, I just tried to be myself. I know that sounds overly simplistic, but it’s so crucial. Because we all know of people who have tried to be someone else in their business. And they’ve failed miserably because there’s no truth or integrity in anything they say. So I let my personality shine through a lot more, making a point to tell my audience about the little things–not just the big things–that affected how I live, work, and play.
And guess what? The response was AMAZING! Our subscriber rates went through the roof, we saw significant increases in sales, and my “likeability” factor was suddenly off the charts–all because of this shift in my copy.
But what about you? Is your copy stiff, stale, and lacking in personality? Are you pulling your prospects and customers “close to you” with your emails, sales letters, and blog posts? Or are you pushing them further away?
Because in the words of John Carlton himself, “Good copywriting is like sitting down, cracking a beer, and shooting the shit.” I don’t know how to put it any better.
If you can integrate this mindset into your copy, you’ll create a stronger bond with your prospects, customers, and subscribers And you’ll make LOTS more money (as well as enjoy writing your copy more) in the long run.
But to be honest, that’s only scratching the surface of what John teaches about writing sizzling hot copy that builds a bridge of trust between you and your readers and puts chunks of cash into your bank account. There’s more–LOTS more.
Because John is the undisputed heavyweight champ of copywriting. And he can help you turn your lackluster sales copy into massive profit centers…over and over again.
Right now, John’s got some free lessons that reveal the insider secrets to his simple writing system, including a video on storytelling from Frank Kern’s event that’s PHENOMENAL.
You gotta see this.
Go there right now and get registered. And when you’re finished, dig up that old Carpenter’s album (you know you got one), dust off the turntable, and let the silky smooth pipes of Karen Carpenter take your copy to the next level.
Yep, it might be corny. But it’s also EXTREMELY effective.
To Higher Profits,
Rich
P.S. Did those tips help you get a clearer picture of how to get “closer” to your audience?
Have you seen a difference in my copy? And if so, what do you think of it? Better? Worse? The same?
Let me know in the comments below. And don’t be shy–if you like it, give a shout out. And if you don’t, let me know why. I’m always open to your feedback.
Popularity: 10% [?]
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- Internet Business Manifesto
-
Create explosive growth and higher profits (with less work)... the same strategies used by thousands of successful Internet business owners worldwideDiscover how to create explosive growth »
-
It’s been a whirlwind week…
Ever since word got out about Jay Abraham’s FREE Masters Of Recessionary Income Teleseminar, we’ve been flooded with calls and emails from people virtually gushing about this call.
Thousands of marketers, entrepreneurs, and business owners have listened so far, and they’re raving about the tremendous strategies and tactics for generating MASSIVE income during a down economy.
Have you listened yet? Because if you haven’t, you should.
And the best part is, YOU CAN. Right here, right now.
Listen To Jay’s Call For FREE Here!
Inside, Jay reveals 42 different ways for your business to make big money when all around you are crying doom and gloom.
And today, I wanted to pull out one specific tactic and highlight it specifically–just so you can see the enormous value of what Jay is offering.
It’s called “Capitalizing on Capitalism” and the premise is very simple: you make money for your business by leveraging the assets of OTHER businesses.
Let me explain…
In a recessionary economy, there’s always leverage points or impact areas inside another’s business that they don’t see, but you can tap into.
So you go to these businesses and offer to exploit these leverage points for them on a pure performance basis, where you only get paid out of the added profit results.
No desperate, shell-shocked business owner in their right mind would turn down an offer of newfound profits, above and beyond what they are earning right now, and only pay you a small share of this increase.
For example, four recessions ago, Jay found a struggling brokerage house that was only doing $300,000 in annual commissions by selling and marketing the conventional way.
He quickly shifted their entire marketing approach from one of paid ads to a pure, performance-based revenue sharing deal with a large group of financial advertising sources.
The result? Sales skyrocketed to $500 million and Jay’s investment of effort (and zero risk) made him $2,000,000.00 in just an 18 month period.
Another example: Jay found a seminar company that only offered entry level low priced seminars. So he created the first and only advanced seminar they’d ever offered.
It made them two million dollars in 30 days. Jay’s share? A whopping $200,000.00 for a few days work.
Of course, these are not promises that you’ll earn that kind of money so quickly. But it does show you the amazing POSSIBILITIES that this strategy offers to put a bulging wad of cash in your pockets.
In fact, consistent 4 or 5 figure profit shares for yourself is actually quite doable. And here’s 7 easy ways you can implement this strategy NOW for massive revenue.
Revenue Generating Strategy 1. Go to any company who has lost customers, clients or patients. Offer to reactivate old buyers and turn them into new ones. Even in a recession, it’s possible to restart up to 40% of the people who stopped buying in the past.
Revenue Generating Strategy 2. Show companies how to increase the size of each sale by adding other products or services to the purchase mix. They could even offer bigger financial incentives for people making larger purchases. This tactic has been proven to increase sales (and most importantly profits to the business owner), by as much as 50%.
Revenue Generating Strategy 3. Find other related/complementary products or services that you can offer to the past buyers of a business (that will add 50 to 75% net profit to the owner’s bottom line). They are far more available than you possibly think.
Revenue Generating Strategy 4. Show business owners how, instead of adding more products to increase profits, they can cut up to 40% out of their current overhead and get the same effect. This can be attained by utilizing joint ventures, strategic alliances, and host beneficiary relationships–resulting in HUGE savings.
Revenue Generating Strategy 5. Use a discount media service to cut their advertising costs by 40%. Few business owners know they exist and that this is easily done. Once, Jay took over the rights to acquire full page newspaper ads for a company. He negotiated to keep 80% of all ad savings he generated for them over a certain period. On average, Jay saved them $25,000 a month just by pairing the newspapers together and buying those same ads from a discount media source.
Revenue Generating Strategy 6. If your talents lie in the creative areas, you can always step in and help make all their ads, sales approaches, promotions, and marketing activities perform better just by tweaking the copy or design–for a nice percentage of the increase. Even something as simple as a headline change can easily increase responses, leads, sales and profits up to 21 times.
Revenue Generating Strategy 7. If the sales force consists of person-to-person contact (either face-to-face, on the phone, or in email), some small changes in what they say, how they say it, the way the sale is generated, or even the bonuses that are offered can double, redouble, even redouble again the results a business produces–even in a recession.
Amazing, aren’t they? And that’s just seven.
Jay’s got a LOT more inside here. And they won’t cost you a cent.
Listen To Jay’s Call For FREE Here!
There’s no opt-in necessary. Just click, sit back and listen to the most successful marketer in history spill the beans on how he’s made multiple millions of dollars for his clients during a recession.
If you’re an entrepreneur, marketer or business owner who’s struggling to get by during these tough economic times, then you MUST listen to this call.
Because the sage, time-tested wisdom Jay reveals inside can literally transform your business and start putting serious profits in your bank accounts–today, tomorrow, and for years to come.
And that’s what you REALLY want, right? (Beside, it’s free.)
Listen To Jay’s Call For FREE Here!
See you there…
To Higher Profits,
Rich
P.S. I’ve listened to this call more than once, and I’ve got pages and pages of notes. But what about you?
What takeaways did you come up with? What were your “aha” moments? Which of Jay’s 42 techniques really got your blood pumping as something you could implement immediately for instant cash flow?
Let me know in the comments below. I’ll compare with my notes and we’ll see if we’re thinking on the same wavelength.
Popularity: 12% [?]
- Emarketing Maps
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An opportunity for you to learn the closely guarded step-by-step secrets to creating a rock-solid 6... even 7 figure income...Click to find out more ...
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Just ONE Simple Shift...
ONE Obstacle Overcome...Can Bring You The BIG Results You Want From Your Online Business
Rich Schefren reveals the SIMPLE answer in his newest report...
The Uncertainty Syndrome: The Entrepreneurial Emergency
There Is No Reason Why You Can't Have The Success Gurus Have, By Dealing With The Same Simple Factor...Get it Now!
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